Brand identity Design
Your brand essentials
Your brand may look like it only consists of elements like logos and colors, but you know that's not all. Your brand aesthetics translate your brand personality into visuals, creating an emotional connection, which makes your brand identity one of the company's most valuable assets!
Why investing in brand identity?
Branding is one of the most important activities your business can engage in. Your brand is where you lay a foundation to create connections, and the quality and relevance of these connections must come from a strong foundation. Through an holistic design process, together we’ll create design a brand that isn’t only stunning but attracts and creates meaningful relationships that last and help your business grow.
The Brand Design Package
What is included?
Brand Discovery Call + Questionnaire
2 Brand Identity Design Concepts
2 Rounds of Revisions on Chosen Concept
Main Logo + Logo Variations
Brand Design Elements (this might be a custom pattern or illustration depending on what the concept calls for)
Icon + Favicon
Complete Brand Color Palette
Brand Typography
Brand Style Guide PDF
Brand Master files
Optional ADD-ONS
Design Application
Once your brand is concluded, our relationship doesn’t have to end there. These are some of the things I can help you with:
Business Card Design
Product Packaging Design
Promotional Flyer
Social Media Marketing Kit
how the magic happens
Brand Design Process
Discovery
Each project is a collaboration. We'll get to know each other, chat about your business goals and ideas. If moving forward, I’ll send you a contract and proposal for approval.
Research
Once the project is booked, you'll complete a brand design questionnaire. This important step helps uncover all the points that influence the design direction.
Design
The fun part starts! I present two design concepts and we will work together to nail down your chosen brand concept and make sure we are always on the same page.
Wrap Up
In this final phase, I’ll create a brand style guide and a master folder with all the logo files, fonts and design elements that you’ll need to always keep your brand consistent.
Level up and take the Full Brand Experience
Branding + Website
By combining the Brand Essentials Package with a Website Package, you’ll have everything you need to communicate your business’s value and serve your ideal client seamlessly.
You’ll feel truly confident and leave equipped with a strong visual identity and a website that you’re proud to show, speaks to your audience and does the selling for you.
